BBTV New Media

BBTV New Media is an affiliated company of Bangkok Broadcasting Television (Ch7HD) established in 2007 with an initial registered capital of 100 million Baht, and has 46% market share nationwide. The main objective is to manage online media including design and develop relevant new operating systems in accordance with Ch7HD and other organizations with cloud business solutions as well. BBTV New Media is responsible for the design, development, and maintenance of the Ch7HD official website and mobile application. It is also a platform solutions provider for CH7.com, BUGABOO.tv, and other websites.

Why HUAWEI CLOUD?

  • High-scalability CDN at lower cost, with comprehensive functions and custom features

  • Full-featured cloud platform including IaaS, PaaS and SaaS, meeting all the service requirements

  • Local data centers in Thailand

  • 24/7 high-quality services, proactive monitoring, and instant notification of server exceptions to facilitate service continuity

Challenges

The mobile app CH7HD LITE has been downloaded more than 1 million times and BUGABOO.TV Lite has been downloaded more than 5 million times on Google Play, indicating a significantly large number of users requiring high quality streaming. This requires a large amount of CDN traffic to accelerate the network speed. Besides, previous CDN was costly and delivered low performance. Therefore, the customer requires a full-featured cloud platform to meet different service requirements.

Solution

HUAWEI CLOUD provides BBTV New Media with high-performance cloud services from IaaS to SaaS, including cloud infrastructure, CDN, and partner SaaS solutions with local data centers in Thailand, which significantly enhanced user experience country wide.

Benefits

Reduces cost by over 30%

Improves performance by 20%